At Insights Opinion, our rigorous participant/member quality tracking system and health metrics ensure data integrity and research quality. Here's how it works:
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Participant Quality Metrics: We assess individual participants using health metrics that evaluate their survey participation quality, response consistency, and overall survey
engagement.
- Invitation and Survey Tracking: We monitor each participant's survey history and engagement, including response rates and any irregular patterns.
- Data Validation: We routinely validate participant data by cross-referencing profile information with survey responses to identify discrepancies.
Using Metrics for Invitations, Tracking, Quarantine, and Blocking:
- Invitations: Participants with a history of high-quality responses and engagement receive survey invitations.
- Tracking and Monitoring: We continuously monitor engagement and health metrics during surveys.
- Quarantine and Blocking: We quarantine or block participants with low-quality or fraudulent responses.
Comparing Profiled Data to In-Survey Responses:
We check profiled data against in-survey responses and take action if significant inconsistencies are detected.
These processes maintain data reliability and representativeness.